AgVantage UK Ltd takes over the area of Yorkshire & Humber Machinery Ltd

Yorkshire & Humber Machinery are most well-known for dealing with root crop and crop protection equipment throughout Yorkshire and North Lincolnshire. They have been providing excellent service and support to their customers in the area for over 4 years and have become a very well respected dealer in that time.

We are pleased to announce that as of 1st March 2023 AgVantage UK Ltd will be taking over the distribution and support activities in the area.

AgVantage was founded in 2020 as a joint venture between Andy Carse and Dewulf and has already made great progress in the market. AgVantage is extremely proud to have Dewulf as a shareholder, bringing the strength and resources that the company needs to expand and perform with close support in all areas from the manufacturer.

Andy Carse commented; “We recognise the importance of local support and therefore will continue to operate from a local base in Yorkshire holding a parts stock and operating a local service team, backed up closely by the larger stock and team at our headquarters in Peterborough”.

We are delighted to introduce Russell Button, one of the founders of Yorkshire & Humber Machinery, as our Depot Manager for AgVantage for the Yorkshire and North Lincolnshire area. Russell has a wealth of knowledge and experience in the agricultural industry, especially within the root crop and crop protection sectors. His expertise in understanding customer needs and delivering a high level of service makes him an excellent fit for this role. We are confident that with his skillset, now backed by a larger team and pool of resources, will be an invaluable asset for AgVantage and the brands it represents in the future.

Speaking of the recent changes Russell says; “I am excited for the future and looking forward to being part of a larger organisation structure, being able to maximise our potential in the area. We want it to be very much ‘business as normal’ for all our customers”.

Hendrik Decramer, Dewulf Group CEO, commented; “Dewulf has been active in the UK for more than 20 years, together with our dealers we have built a substantial market share, but we are not there yet. In 2020 we formed a partnership with Andy Carse and now setting up a service hub in Yorkshire, together with Russell Button, is the next logical step. We are very pleased with this promising new venture”.

In addition to this, we are excited to share our plans to invest more into resources, staff and training over the coming three years. This investment will ensure that we are providing the best support possible for our customers and to help us achieve our long-term goals.

Andy went on to say; “This movement will be of great benefit for the new larger AgVantage team to be able to share resources and expertise up and down the country. Along with that, each depot will have access to a larger parts stock, meaning more availability and faster reaction times to better serve our customers”.

AgVantage will be honouring all existing agreements customers may have with the Yorkshire & Humber business. We are dedicated to providing a seamless transition and look forward to continuing to support customers in all areas of root crop and crop protection machinery.

For any additional enquiries regarding this information, please contact our office on 01733 215921 and a member of our team will be delighted to assist you.